Who is this book for?
- New business owners
- Business owners who want to revamp their online presence
- People who are considering starting a business
The book is not intended to be a comprehensive guide for all the various technologies in all businesses. There will be areas like the technology needed for accounting and document storage that may not be mentioned at all, whereas the world of domain names, website options, email and email marketing will be discussed in detail. We’ll also spend some time discussing blogs, social media, SEO and Ecommerce.
Although the workbook is geared towards those who are not necessarily knowledgeable about or comfortable with technology, it may be also be useful for those who know a whole lot about Internet technology because it guides you to connect web tools to your business objectives, creating a comprehensive Internet Plan.
Whether you are more do-it-yourself (DIY) or need help from experts to launch the technology, this book can help.