Is Facebook Right for Your Business?

In the Internet Plan workbook, we encourage you to step back and consider what is really important to your business and what can you competently take on.  We remind you that you can't have ten #1 priorities!  

In a recent blog post Lisa Barone - an expert in online marketing and branding highlights four reasons you should NOT be on Facebook.  Her reasons not to engage with this platform get at these important questions:

1. Do you have the time to do it right?
2. Are the right people there to 'hear' your message?
3. Does it forward you goals or objectives?
4. Are you willing to keep up with the changes in technology?

When you are developing The Internet Plan for your business, it could be useful to consider these for ALL forms of Social Media.  


Check out Lisa's blog post here!



Mary Camacho is the author of The Internet Plan. Buy the book here!